Staffing leaders need to know how their recruitment organization relates to their entire company’s external environment. The simple strengths-weaknesses-opportunities-threats analysis is a tool used to audit an organization and its environment. While typically used by marketers, this instrument can be easily applied to mapping your talent-acquisition landscape and figure out which areas of improvement to make your priorities. A SWOT analysis can reveal critical needs that must be addressed and pinpoint unknown capabilities to leverage.

• The basic ground rules for creating a practical analysis
• Identifying what strengths, weaknesses, opportunities, and threats are related to recruiting
• A recruiting SWOT analysis sample case study
• Suggestions on strategies that could be formulated as a result of the SWOT analysis